Hi Reader Read Time: 4 mins In this edition, we’re turning assumptions on their head – from TikTok myths and AI hype to long-tenure job moves and the power of storytelling. Whether you're rethinking content strategy, navigating the next phase of your career or just wondering if 60 hours a week is the new normal (Sergey Brin certainly thinks so), there’s something here to challenge how you build, lead and communicate. Let’s get into it. It’s a good one. Enjoy! Could longer videos be your...
11 days ago • 4 min read
Hi Reader Scaling a business, building a brand, staying creative – none of it follows a straight line. The best founders, marketers and leaders know that growth isn’t just about tactics; it’s about mindset. This week, we’re looking at the ideas that separate those who take off from those who stall out. From startup scaling lessons to why even Federer had to learn resilience the hard way, it’s all about the uncomfortable truths that make the difference. Enjoy! Scaling secrets from Y...
18 days ago • 5 min read
Hi Reader Survival in business isn’t just about having a great idea – it’s about knowing when to double down, pivot or completely rewrite the rules. Whether it’s rethinking loyalty, mastering delegation or embracing remote-first growth, this week’s insights are all about the strategies that separate the bold from the forgotten. If you’re building something, scaling something or just trying to get ahead, there’s something in here for you. Enjoy! The Notion story: treating business like a...
25 days ago • 4 min read
Hi Reader This week’s roundup is packed with insights on what it really takes to build something valuable – whether that’s a brand, a business or just an outreach asset customers actually want to open. And if you think the key is more funding, more features or more followers, think again. Sometimes, it’s about playing the long game (just ask Ferrari), breaking the rules (like an AI-powered chess cheater) or knowing when to double down on the drumbeat of content creation (looking at you, email...
about 1 month ago • 4 min read
Hi Reader Ever feel like business advice swings between “embrace the chaos” and “meticulously optimise everything”? Well, this week’s edition delivers a bit of both. Whether it’s why AI is now a necessity, the hidden emotional side of B2B marketing or how TikTok just became a supermarket checkout, there’s plenty to shake up your thinking. Plus, a VC-backed case for embracing randomness, because sometimes the best strategy is seeing where the uncertainty takes you. Let’s dive in. Enjoy! The AI...
about 1 month ago • 3 min read
Hi Reader If you’ve ever watched The Apprentice and screamed at the screen, “For the love of branding, NO,” then you’re in good company this week. We’re also talking about the fine line between a killer pitch and a corporate snoozefest, why AI-native startups are scaling at speeds that would make even Bezos do a double take and what people are willing to sacrifice for permanent WFH. Get reading – it’s a fun one. Enjoy! The perfect pitch combines emotion with credibility When pitching, most...
about 2 months ago • 3 min read
Hi Reader Remember when pillow menus and monogrammed robes made hotels feel luxurious? Now they’re just basic. It’s a good reminder for anyone in business: if you’re not reinventing how you wow your customers, you’re probably falling behind. This week’s newsletter is about exactly that – keeping things fresh, whether it’s your presentations, your marketing strategy or how you manage your remote teams. Plus, a look at why CEO turnover is spiking and some useful insights on funding and...
about 2 months ago • 3 min read
Hi Reader Ever feel like business is becoming one giant paradox? You’re told to innovate, but also to keep it simple. Work hard, but take Fridays off. Leverage AI, but don’t forget the human touch. Somewhere between all these contradictory ideas is the sweet spot where success lives. This week’s newsletter will help you navigate that maze – with insights on productivity, leadership and shaking up how we work and grow. Enjoy! The neuroscience of doing nothing Here’s why Jeff Bezos spends the...
about 2 months ago • 3 min read
Hi Reader This week’s newsletter is all about fresh perspectives – whether it’s the surprising genius of the world’s worst investor, Garmin’s billion-dollar reinvention or the rise of new rules in media and AI. There’s something here for everyone, from templates to turbocharge your workflows to insights on how to name your next big thing. So let’s dig in and get those mental gears turning. Enjoy! See it, do it Discover five types of visualisation that high performers swear by, as well as...
2 months ago • 4 min read